All About Book Publishing II - 1788 - John Dessaner

All About Book Publishing II: A Comprehensive Guide to the Book Publishing Process

In this comprehensive and engaging book, John Dessaner takes readers on a journey through the world of book publishing, providing an in-depth look at every aspect of the process, from writing and editing to marketing and distribution. With over 40 years of experience in the publishing industry, Dessaner offers a wealth of knowledge and insights that are invaluable for aspiring authors, publishers, and anyone interested in the world of books.

Writing and Editing

Dessaner begins by discussing the essential elements of writing a successful book, including choosing a topic, developing a strong plot, and creating memorable characters. He also provides practical advice on the editing process, emphasizing the importance of revision and proofreading to ensure a polished and professional final product.

Publishing Options

The book explores the various publishing options available to authors, including traditional publishing, self-publishing, and hybrid publishing. Dessaner provides a detailed comparison of each option, discussing the pros and cons of each and offering guidance on how to choose the best path for your book.

Marketing and Distribution

Dessaner emphasizes the importance of marketing and distribution in getting your book into the hands of readers. He covers a wide range of marketing strategies, including online marketing, social media, and public relations, and provides tips on how to effectively distribute your book through bookstores, libraries, and online retailers.

The Business of Publishing

Dessaner also delves into the business side of publishing, discussing topics such as copyright, contracts, and royalties. He provides valuable insights into the financial aspects of publishing, helping authors understand how to make a profit from their work.

Case Studies and Interviews

Throughout the book, Dessaner includes case studies and interviews with successful authors and publishers, providing real-world examples of the challenges and successes of the publishing industry. These insights offer a unique perspective on the practical aspects of publishing and help readers learn from the experiences of others.

Conclusion

"All About Book Publishing II" is an essential resource for anyone interested in the world of book publishing. With its comprehensive coverage of every aspect of the process, from writing and editing to marketing and distribution, this book provides a wealth of knowledge and practical advice that is invaluable for aspiring authors, publishers, and anyone else who wants to succeed in the publishing industry.