Grape Production Technology: Post-harvest, Market - Celso Valdevino Pommer

A Comprehensive Guide to Grape Production and Marketing

In the ever-evolving world of viticulture, staying ahead of the curve is crucial for successful grape production and marketing. Celso Valdevino Pommer's comprehensive book, "Grape Production Technology: Post-harvest, Market," provides a wealth of knowledge and practical insights to help growers and marketers navigate the complexities of the industry.

Post-harvest Handling and Storage Techniques

Pommer delves into the intricacies of post-harvest handling and storage techniques, emphasizing their significance in maintaining grape quality and extending shelf life. He meticulously covers various aspects, including:

• Harvesting methods and timing
• Pre-cooling and temperature management
• Controlled atmosphere storage
• Packaging and transportation
• Disease and pest management

Market Trends and Consumer Preferences

Understanding market trends and consumer preferences is essential for successful grape marketing. Pommer offers valuable insights into:

• Global grape market dynamics
• Consumer preferences and emerging trends
• Market segmentation and target markets
• Branding and marketing strategies
• Supply chain management and logistics

Sustainable Grape Production Practices

With increasing consumer demand for sustainable products, Pommer highlights the importance of adopting sustainable grape production practices. He explores:

• Integrated pest management
• Water conservation and irrigation techniques
• Soil management and nutrient optimization
• Canopy management and pruning
• Environmental impact assessment

Case Studies and Real-world Examples

To reinforce the theoretical concepts, Pommer presents real-world case studies and examples from leading grape-producing regions around the globe. These case studies provide valuable lessons and insights into successful grape production and marketing strategies.

Why You Should Read This Book

"Grape Production Technology: Post-harvest, Market" is an indispensable resource for grape growers, marketers, researchers, and anyone involved in the viticulture industry. Its comprehensive coverage of post-harvest handling, storage techniques, market trends, consumer preferences, sustainable practices, and real-world examples make it a must-read for anyone seeking to excel in the competitive world of grape production and marketing.

Order Your Copy Today!

Don't miss out on this opportunity to gain invaluable knowledge and insights from a leading expert in the field. Order your copy of "Grape Production Technology: Post-harvest, Market" today and take your grape production and marketing endeavors to new heights!