How to Evaluate Corporate Universities: A Transdisciplinary Approach - Fábio Cássio Costa Moraes

How to Evaluate Corporate Universities: A Transdisciplinary Approach - Fábio Cássio Costa Moraes

How to Evaluate Corporate Universities: A Transdisciplinary Approach

In today's rapidly changing business environment, organizations are increasingly turning to corporate universities (CUs) to develop the skills and knowledge their employees need to stay ahead of the curve. However, evaluating the effectiveness of CUs can be a complex and challenging task.

In his book, "How to Evaluate Corporate Universities: A Transdisciplinary Approach," Fábio Cássio Costa Moraes provides a comprehensive framework for evaluating CUs. Drawing on a wide range of disciplines, including business, education, psychology, and sociology, Moraes offers a holistic approach that takes into account the multiple dimensions of CU effectiveness.

The book is divided into three parts. Part I provides an overview of the history and evolution of CUs, as well as the different types of CUs that exist. Part II presents Moraes' transdisciplinary framework for evaluating CUs, which includes four key dimensions:

  • Input: This dimension assesses the resources that a CU has at its disposal, such as financial resources, faculty expertise, and physical facilities.
  • Process: This dimension assesses the processes that a CU uses to deliver its programs, such as curriculum design, instructional methods, and assessment practices.
  • Output: This dimension assesses the outcomes of a CU's programs, such as employee learning, job performance, and organizational performance.
  • Impact: This dimension assesses the broader impact of a CU on the organization, such as its contribution to innovation, competitiveness, and sustainability.

Part III of the book provides practical guidance on how to implement Moraes' transdisciplinary framework. Moraes discusses the different methods that can be used to collect data on each of the four dimensions of CU effectiveness, and he provides examples of how to analyze and interpret the data.

"How to Evaluate Corporate Universities: A Transdisciplinary Approach" is an essential resource for anyone involved in the evaluation of CUs. Moraes' framework provides a comprehensive and rigorous approach that can help organizations to assess the effectiveness of their CUs and make informed decisions about how to improve them.

Why You Should Read This Book

If you are responsible for evaluating a CU, or if you are simply interested in learning more about how CUs can contribute to organizational success, then this book is a must-read. Moraes' transdisciplinary framework provides a powerful tool for assessing the effectiveness of CUs, and his practical guidance will help you to implement the framework in your own organization.

Here are a few reasons why you should read this book:

  • It is comprehensive. Moraes' framework takes into account the multiple dimensions of CU effectiveness, from inputs to outputs to impact.
  • It is rigorous. Moraes provides detailed guidance on how to collect and analyze data on each of the four dimensions of CU effectiveness.
  • It is practical. Moraes offers real-world examples of how to implement his framework in different types of organizations.
  • It is written by an expert. Moraes is a leading expert in the field of CU evaluation. He has published extensively on the topic, and he has consulted with numerous organizations on how to evaluate their CUs.

If you are looking for a comprehensive, rigorous, and practical guide to evaluating CUs, then this book is for you. Order your copy today!