More Show Me How - Derek Fagerstrom / Lauren Smith

More Show Me How - Derek Fagerstrom / Lauren Smith

More Show Me How: The Art of Demonstrating Value in the Digital Age

In the digital age, attention is the most valuable currency. With so much content competing for our attention, it's more important than ever to be able to quickly and effectively demonstrate the value of your product or service.

In More Show Me How, Derek Fagerstrom and Lauren Smith show you how to create compelling demonstrations that will capture your audience's attention and leave them wanting more. Drawing on their years of experience in the tech industry, Fagerstrom and Smith share their proven formula for creating demos that are:

  • Clear and concise: Your demo should be easy to understand and follow, even for those who aren't familiar with your product or service.
  • Relevant and engaging: Your demo should be tailored to your audience's needs and interests, and it should keep them engaged from start to finish.
  • Actionable: Your demo should show your audience how they can use your product or service to solve their problems or achieve their goals.

With More Show Me How, you'll learn how to create demos that will help you:

  • Generate leads: Demos are a great way to generate leads for your business. By showing potential customers how your product or service can benefit them, you can increase the likelihood that they'll become customers.
  • Close deals: Demos can also help you close deals. By giving potential customers a hands-on experience with your product or service, you can help them overcome their objections and make a decision to purchase.
  • Build relationships: Demos are a great way to build relationships with your customers. By showing them that you're invested in their success, you can create trust and loyalty that will last a lifetime.

If you're looking for a way to improve your sales and marketing efforts, More Show Me How is the book for you. With its proven formula for creating compelling demonstrations, More Show Me How will help you capture your audience's attention and leave them wanting more.

Why You Need This Book

In today's competitive business environment, it's more important than ever to be able to effectively demonstrate the value of your product or service. If you can't do that, you'll quickly lose customers to your competitors.

More Show Me How will teach you how to create demos that will:

  • Capture your audience's attention: Your demo should be so engaging that your audience can't help but watch it.
  • Keep your audience engaged: Your demo should be interesting and informative, and it should keep your audience engaged from start to finish.
  • Leave your audience wanting more: Your demo should leave your audience with a positive impression of your product or service, and it should make them want to learn more.

If you're ready to take your sales and marketing efforts to the next level, More Show Me How is the book for you.

What You'll Learn

In More Show Me How, you'll learn:

  • The 7 essential elements of a great demo
  • How to create a demo that is tailored to your audience's needs and interests
  • How to use storytelling to make your demo more engaging
  • How to use visuals to support your message
  • How to deliver your demo with confidence and charisma

Who This Book Is For

More Show Me How is for anyone who wants to improve their sales and marketing efforts. Whether you're a salesperson, a marketer, or a business owner, this book will teach you how to create demos that will capture your audience's attention and leave them wanting more.

About the Authors

Derek Fagerstrom is a tech entrepreneur and investor. He is the co-founder and CEO of Stack Overflow, the world's largest online community for developers. Lauren Smith is a marketing executive and speaker. She is the former CMO of Stack Overflow and the author of The Art of Product Marketing.

Order Your Copy Today

More Show Me How is available now on Amazon.com. Order your copy today and start creating demos that will help you win more customers and grow your business.