Total Language: A Pedagogy of Mass Media by Francisco Gutierrez

A Revolutionary Approach to Language Learning

In his groundbreaking book, "Total Language: A Pedagogy of Mass Media," Francisco Gutierrez presents a revolutionary approach to language learning that challenges traditional methods and embraces the power of mass media. Gutierrez argues that by incorporating authentic materials from various media sources, such as films, TV shows, music, and advertisements, language learners can develop a more comprehensive understanding of the target language and its cultural context.

Key Features of Total Language:

• Authentic Materials: Total Language utilizes real-world media content to provide learners with exposure to natural language use and cultural nuances.

• Contextualized Learning: By studying language within its cultural context, learners gain a deeper understanding of the target language's social and cultural significance.

• Interdisciplinary Approach: Total Language integrates language learning with other disciplines, such as media studies, cultural studies, and sociology, fostering a holistic understanding of the target language and its cultural context.

• Learner-Centered Approach: Total Language places the learner at the center of the learning process, encouraging active participation, critical thinking, and self-directed learning.

Benefits of Total Language:

• Enhanced Language Proficiency: Total Language helps learners develop fluency in all four language skills: listening, speaking, reading, and writing.

• Cultural Competence: Learners gain a deeper understanding of the target culture, enabling them to communicate effectively and respectfully in cross-cultural contexts.

• Critical Thinking Skills: Total Language encourages learners to analyze and evaluate media content, developing critical thinking skills essential for effective communication and decision-making.

• Global Citizenship: By exposing learners to diverse perspectives and cultural viewpoints, Total Language fosters global citizenship and promotes understanding among different cultures.

Why You Should Read Total Language:

"Total Language: A Pedagogy of Mass Media" is a must-read for language learners, educators, and anyone interested in innovative approaches to language teaching and learning. Gutierrez's groundbreaking work provides a comprehensive framework for incorporating mass media into language instruction, empowering learners to become proficient communicators and global citizens.

Get Your Copy Today!

Don't miss out on this opportunity to revolutionize your language learning journey. Order your copy of "Total Language: A Pedagogy of Mass Media" today and unlock the power of mass media for effective language learning.